Our CFO Demetria Boyd and long-time Marian House friend, Lou Curran are Marian House 5K top fundraisers each year. They have both created their teams and are on their way to meeting and exceeding their fundraising goals. Here are some pointers from them on how to be a successful Marian House 5K top fundraiser:
Demetria’s 5K Top Fundraising Tips:
- Make It Personal: Share your personal connection to Marian House and why the 5K matters to you. People are more likely to give when they understand the impact and feel emotionallyconnected.
- Use Social Media Strategically: Post regularly with updates, photos, and countdowns. Use stories and reels tokeep your audience engaged, and always include a direct link to your fundraising page.
- Start Early & Set a Goal: Begin your outreach well in advance and set a clear fundraising goal. Let yoursupporters know how close you are to reaching it—it motivates them to help you cross the finish line.
- Keep Fundraising Materials With You at All Times: Whether it’s flyers, QR codes, or your donation link, beready to share your cause wherever you go. You never know when a conversation might turn into a contribution.
- Thank Your Donors Publicly: Acknowledge contributions on social media or via email. Gratitude goes a longway and encourages repeat support.
Lou’s 5K Top Fundraising Tips:
- Fundraising for anything means identifying a couple/few of the best selling points of the beneficiary, and invitingyour friends and associates to enjoy the pleasure of giving in support of that good beneficiary.
- Never take it personally if people you ask don’t give – everyone has their own budget priorities and they arerarely shared. So, the more appeals/invitations you send out, the greater the chance you’ll find some receptive folksat a time when giving is comfortable for them.
- People don’t always have the time to respond right away so send a second updated invitation a couple weekslater, and maybe a third updated invitation if you have time. Updates can include who your teammates are at thatpoint if you’re on a team, and what your fundraising total for the beneficiary is so far at that point.
- Make it easier for people to give by including a link in your email or text message. If you can make a goodtemplate, cut and paste it into each message and address it to each individual personally.
- I’m a bit of a technosaurus when it comes to social media, but if you use social media regularly, it can be a goodway to communicate, too. Just don’t bombard people with request… Nobody likes to feel pressured.
Register your team, set goals, it is easy.. let’s go! www.marianhouse.org/5k